About Us
Our Beginning
Baby Wow Wow was born not just from a business idea, but from a profound journey of healing and hope.
Our founder’s path to creating this brand began in the darkest of places. After experiencing the heartbreaking loss of two babies and a miscarriage, she found herself searching for a way forward through overwhelming grief.
“I started selling baby clothing after this. This was my escape from the pain. I found healing in this.“
What began as a way to channel grief into something meaningful gradually blossomed into a mission: to provide beautiful, quality clothing for Kenya’s little ones while creating a community where all parenting journeys—with their joys and sorrows—are honored.
From Healing to Purpose
In the years that followed, our founder welcomed two beautiful daughters into her life. Through them, and through Baby Wow Wow, she discovered a new purpose.
Each piece in our collection is selected with the deep understanding that childhood is precious, that every milestone matters, and that parents deserve products they can trust for their most treasured little ones.
Our careful curation of UK brand clothing stems from a desire to provide Kenyan families with garments that match the quality of love parents have for their children—durable, beautiful, and thoughtfully made.
Community & Support for Parents
Baby Wow Wow is more than a brand—it’s a family. We stand with parents who have faced challenges, offering a space to share, connect, and heal. Through our blog and support community, we help break the silence around child loss while celebrating the joy of new life.
Nothing matters more than your baby’s well-being. That’s why we use ultra-soft, breathable, and hypoallergenic fabrics—free from harsh chemicals and irritants. Every detail, from stitching to fit, is designed to keep your baby snug, safe, and happy.
Ultra-Soft & Baby-Safe Fabrics
Gentle, breathable, & hypoallergenic for comfort.
Sustainable & Ethically Made
Responsibly sourced materials with eco-friendly packaging.
Designed with Love & Purpose
Created to bring hope, quality, and timeless style to every little
Our Promise to You
When you shop with Baby Wow Wow, you’re not just purchasing baby clothes. You’re supporting a business built on:
Genuine Understanding
We know parenting comes with immense joys and challenges. Our selection reflects this understanding, offering practical, comfortable clothing for every stage.
Quality That Matters
We carefully source UK brands known for their exceptional standards, ensuring each piece stands up to the active lives of little ones.
Community Care
We believe in supporting parents through all aspects of their journey, creating space for both celebration and acknowledgment of the harder moments.
Personal Touch
Each order is prepared with the same care we would give clothing for our own children, because your family matters to us.
Looking Forward
Today, Baby Wow Wow continues to grow, bringing quality children’s clothing to more Kenyan families while maintaining the personal connection and understanding that inspired our beginning.
While our story began in grief, it continues in joy—through the smiles of children wearing our clothes, the relief of parents finding quality items they can trust, and the community we’re building together.
Thank you for being part of our journey. We’re honored to be part of yours, whatever shape it may take.
